Work Experience

GRAPHIC DESIGNER \\ WOW MKTG \\ REMOTE

2020 - Present

Collaborated with agency creative teams to produce diverse materials, including logos, brand identity initiatives, marketing collateral, digital ads, social media graphics, web content and layouts, presentations, storyboards, on-air graphics, OOH campaigns, trade show displays, vehicle graphics, editorial adverts, and handbooks for clients—such as University of Miami Health System, One World Spa, Guardant Shield, Dolphin Challenge Cancer, and Dr. Gab’s SWAF Blonde Lager. I have recently collaborated on the 2024 Sylvester Comprehensive Cancer Center Annual Impact Report, Miller School of Medicine Graduate Studies brochure booklet, and regularly produce editorial design work for Heartbeat Magazine, a University of Miami School of Nursing and Health Studies bi-annual publication.


SENIOR GRAPHIC DESIGNER \\ HEALTH PARTNERS PLANS \\ PHILADELPHIA

2017 - 2019

Worked closely with Marketing and Communications teams, and internal clients, to conceptualize and execute projects. Designed and refined marketing materials such as brochures, white papers, newsletters, eco posters, and programs, ensuring consistent use of logos, branding, and identity elements for in-house clients Health Partners Foundation, the Community Wellness Center and other health related initiatives. Supported web assignments, contributing to several online health education initiatives. Took on additional community related marketing tasks to support organizational goals and objectives.


FREELANCE DESIGNER \\ AGENCY M \\ PHILADELPHIA

2016, 2017

Contributed to the creative team’s efforts in editing and creating collateral, PowerPoint presentations, digital and social media content for clients such as Xfinity/Comcast and Botto’s.


FREELANCE DESIGNER \\ AMONGST FRIENDS ADVERTISING \\ REMOTE    

2016 - 2018  

Produced out-of-home designs, eco posters, collateral materials, and vehicle graphics for Sky Zone Doral and Sky Zone Cutler Bay. Logo visual refresh for prominent South Florida dealership, Doral Toyota.


ART DIRECTOR \\ CMP ADVERTISING \\ MIAMI

2011 - 2017

Led daily design initiatives for both clients and internal projects. Oversaw print and digital campaigns, managing multiple projects based on client priorities. Collaborated with the traffic manager and copywriter to create cohesive online content. Played a key role in Energy Kitchen's direct mail and social media campaigns, which achieved a 40% response rate and tripling their digital presence. Contributed to ADDY award-winning projects, showcasing a commitment to impactful and innovative design solutions.


FREELANCE DESIGNER \\ REMOTE \\ USA 

2010 - Present


GRAPHICS MANAGER \\ ABC IMAGING \\ FORT LAUDERDALE

2009 - 2010

Co-managed daily operations for print shop location to ensure smooth execution of responsibilities. Led the production team as head designer, overseeing client design work from conceptualization to final delivery. Maintained stringent quality control for all printing and production tasks. Managed workflows effectively to deliver exceptional results that consistently met or exceeded client expectations.


SENIOR GRAPHIC DESIGNER \\ BERMELLO AJAMIL \\ MIAMI

1999 - 2008

Produced and refined marketing materials such as brochures, stationery, newsletters, presentation material, banners, and firm RFPs for several of the firm’s design disciplines. Participated in creative brainstorming sessions with creative and marketing teams, contributing innovative ideas for marketing initiatives. Worked closely with the web dev team to create content as needed. Worked closely with firm partners and associates to develop impactful trade show design content, ensuring quality and brand impact.

 

Education

Diploma, Graphic and Desktop Design, Art Institute of Fort Lauderdale

 
 
 
 
 
 
 

Richmond, VA 23223

hello@john-maldonado.com