Sylvester Comprehensive Cancer Center, part of UHealth – University of Miami Health System, showcased the power of collaboration with an "All-Star" team concept for this activation design. The core message emphasized that Sylvester is not defined by a single physician but by a championship-level collective of experts working together. Working alongside agency creative teams, I contributed to developing design solutions that brought initial pitch concepts to life, transforming them into final designs for a branded photo-op activation. Produced as part of a team at WOW MKTG.
“Only Sylvester” Activation Concept
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